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Ambassador Foods was originally founded in 1990 known as Savannah Trust. Its first factory was a converted
cottage on a farm on the outskirts of White River. When the business started, the initial focus was to add as
much as possible value to the macadamia harvest on the farm. Soon after Savannah Trust started supplying
macadamias exclusively to Woolworths, Woolworths entrust them with their full nut related snack line.
The Savannah Trust name changed to Nuts Are Us in 1996 due to an infringement notice by the Savanna
liquor brand. In 1999 Great Cape Nut Company was established with the majority shares held by Nuts Are
Us. The purpose of this business was to secure additional imported products for Nuts Are Us and to develop
the local wholesale market. Nuts Are Us then started to supply the whole nut related snack range for Woolworths.
Nut Trade International who were importing and selling wholesale to Nuts Are Us, mainly for the Johannesburg
wholesale market, were incorporated into Nuts Are Us around 2000.
During 2003 it was decided to integrate all the businesses into one. Nut Trade International was merged first in
2003 and Great Cape Nut Company followed in 2004. In 2004, shares were obtained in Global Nut Holdings
which was a major supplier to Nuts Are Us. Global Nut Holdings focused on the primary processing and exports
of South African peanuts and pecan nuts.
Global Nut Holdings incorporation subsequently followed in 2005. In 2005 Nuts Are Us had a name change due to
a contravention notice from Toys ‘R Us USA. Nuts Are Us was then changed to Ambassador Foods of which the
company owned the local and international brand and registered names.
Ambassador Foods is currently based in White River, Mpumalanga.
Ambassador Foods (PTY) Ltd Head Office is based in White River. We specialize in the import and local procurement
of all varieties of edible nuts, dried fruits, seeds and related snack products.
Our activities include the roasting, dry-roasting, production of Granola Bars as well as Nut butter processing in our factory
in White River. We also distribute Bulk Nut and Dried Fruit products throughout South Africa. Our state of the art “High Care
Facility”
is based in White River where we employ about 200 people, providing much needed employment opportunities in the area.
The facility is dedicated to the exclusive processing and packaging for Woolworths SA.
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